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FirstCare - Health Plans that Work for Texans

FirstCare was born & bred in Texas, and we are extremely proud of that heritage. Serving the health insurance needs of our fellow Texans is what we're all about.

We've been around since 1985

In 1985, High Plains Baptist Hospital in Amarillo joined with local physicians and other medical providers to combat the rising costs of health care. The goal of our health maintenance organization, now known as FirstCare Health Plans, was to provide the highest quality health care services at a reasonable price. Affordability has remained a key value of FirstCare throughout the years. We believe that health care should be within the reach of all Texans, and we work hard to provide flexible plans that suit your needs.

Bigger and Better

We still provide health care at affordable prices, but we've expanded our geography far beyond Amarillo, and currently provide excellent, cost-effective health care services and benefits to Texans in counties across the north, central, and western regions of the state. We have offices to serve you in Abilene, Amarillo, Lubbock, and Waco; no matter where you are, we're there.

More Choices

The diversity of our health care products has also expanded over the years. In addition to the offering a variety of HMO plans, we also offer FirstCare PPO and Health Savings Accounts, to name but a few. We also offer options for:

  • Individuals
  • Small, medium, and large businesses
  • Medicare
  • Medicaid
  • CHIP (Children's Health Insurance Program)
  • TRS (Teacher Retirement System of Texas)
  • Federal employees
  • Administrative Services for self-insured organizations

FirstCare care representatives always put YOU first

We strive to make every plan simple and easy to understand and participate in. We know, however, that health care can be a complex issue. So, we make it easy for you to speak with us, and we do everything possible to address all of your questions. Our phones are answered by real people. And, 99% of claims are paid in under 15 days and are 99% error-free and worry-free for you!

Owned and operated by providers you know and trust

SHA, LLC (dba FirstCare) is owned by two highly-respected, religious-based, not-for-profit health care organizations: Covenant Health in Lubbock, and Hendrick Health System in Abilene-both of which are market leaders with significant resources.

When you evaluate your health plan options this year, we sincerely hope you will consider selecting FirstCare Health Plans-Health Plans that Work for Texans.

FirstCare is a State of Texas for-profit company, organized for the purpose of operating an IPA-model health maintenance organization. FirstCare provides prepaid medical, hospital, and related comprehensive health care services to HMO subscribers and their enrolled dependents within our approved service area. FirstCare also owns Southwest Life & Health Insurance company which offers the FirstCare PPO and life insurance products.

FirstCare does not employ incentives to encourage barriers to care and services, specifically reward practitioners or other individuals conducting utilization review for issuing denials of coverage or service care, or provide incentives for utilization review decision makers that result in underutilization.

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